Global brands confirm Kenya as investment destination

From MARIA MACHARIA in Nairobi, KenyaNAIROBI, (CAJ News) – GLOBAL fashion retail giants LC Waikiki and Woolworths have announced plans to open stores in Kenya, a development that enhances Kenya's attractiveness as an investment destination for retailers. The facilities will be opened at the Hub Karen Mall, cementing the Nairobi mall's stature to attract leading international brands."We are proud to host two more international brands as we continue attracting the world's leading brands to the mall, said," Philippe Cauviere, the Chief Executive Officer at Azalea Holdings, the developers of the mall.The two brands join other international brands that have set up shop at the mall since its opening in February last year.Azalea Holdings said the mall has been deliberate in the selection of its tenants to ensure a diverse and rich mix of local and international brands."At The Hub Karen, our focus is to offer customers diverse and unique options to meet their tastes and expectations. We want to guarantee our shoppers an international experience right here at home, "added Cauviere.LC Waikiki announced that it was investing US$1 million to open the 11 000 Sqft shop that will employ more than 30 employees."The stable economy in Ke nya has supported our investments as a gateway to growing our footprint in the country and the larger African market," said LC Waikiki's Country Manager, Kremena Pencheva.Shopper numbers have continued to grow at The Hub Karen with the foot count clocking over 4,2 million customers since its opening. – CAJ News

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Source: Global brands confirm Kenya as investment destination